Hospitality Industry Technology Update: “Marriott Bids for Gen Y Business With AC Hotels”

“…Personalization will be key to success as the next generation will guard their privacy except with a handful of brands,Image and then they will expect the company to know and meet their expectations. ‘Loyalty, big data and digitiization. You combine all the those and the epicenter of that is where you get personalization,’ Jhunjhunwala said. The key operating word is ‘trust’…”

As hotels are learning it’s going to take more than free Wi-Fi, a Facebook account and extra sockets to please the millennial traveler, Marriott is bringing the AC brand to the United States with hopes of locking in the loyalty of the Gen Y business traveler.

It has so far approved plans for 33 hotels in the United States, with the first set to open in New Orleans in September, followed by Kansas City and Miami, said Callette Nielsen, brand vice president for AC Hotels by Marriott.

For more: http://cnb.cx/1lQmlsQ

(Visited 53 times, 1 visits today)

4 Comments

Filed under Hotel Industry, Management And Ownership, Social Media, Technology

4 Responses to Hospitality Industry Technology Update: “Marriott Bids for Gen Y Business With AC Hotels”

  1. May I just say what a relief to discover somebody that really knows what they are discussing on the web.
    You actually understand how to bring a problem to
    light and make it important. More people really need to
    read this and understand this side of the story. It’s surprising you
    are not more popular since you certainly have the
    gift.

  2. May I just say what a relief to discover somebody that really knows what they are discussing on the web.
    You actually understand how to bring a problem to
    light and make it important. More people really need to
    read this and understand this side of the story. It’s surprising you
    are not more popular since you certainly have the
    gift.