Change is not always a good thing, but for the hospitality industry, it has proven to be great! Those companies, who are adapting to social media and developing a strategic plan, are experiencing a return on investment. Facebook, Twitter, YouTube, and Foursquare are among those mentioned as outlets used to: engage customers, handle requests and inquiries, offer direct promotions, and gauge customer experience. Check out the infographic presented by besthospitalitydegrees.com, to learn more about the impact of online reviews and mobile devices within the hospitality industry.
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