Tag Archives: Marriott

by | May 12, 2015 · 8:13 am

Hospitality Industry Management Update: “Airbnb Grows to a Million Rooms, and Hotel Rivals Are Quiet, for Now”

In Austin, Tex., each 10 percent increase in Airbnb listings resulted in a 0.35 percent decrease in monthly hotel room revenue,airbnb according to a study by Boston University. Less expensive hotels and those focused on leisure travelers were most affected when Airbnb developed in their area, the study found.

By any measure, Airbnb’s growth has been stunning since the company was founded in 2008. It now has more than a million rooms available in homes, apartments and even former barns — more places to sleep than hotel giants like Marriott and Hilton.

Despite this growth, though, the big hotel chains, at least outwardly, have yet to take substantial action to counter the potential threat from the upstart lodging service.

One reason is the strength of the travel market over all. Spending on hotels this year is projected to be even higher than last year’s robust outlays, according to Douglas Quinby, an analyst for Phocuswright. Other reasons include the ingrained habits of travelers, particularly older ones and business travelers on expense accounts, who see no reason to change their ways.

For more: http://nyti.ms/1zWgiir

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by | July 28, 2014 · 9:40 am

Hospitality Industry Technology Update: “Innovator: Marriott Official Says Technology Will Play a Growing Role in Your Hotel Stay”

“…What we clearly know is not every guest wants to walk into a hotel and not talk to anybody. At a premium brand like JW or Marriott, they want both. If I’m on a vacation and I’m at a resort,Cahill_606 I’m probably going to spend a lot of time talking to a person. If I’m on a business trip and I’m checking in at 11 at night and getting up at 5 in the morning, I may want to bypass people. We’re looking at every aspect of our business model and trying to understand how does technology enhance it from a customer standpoint and a business standpoint…”

From check-in to check-out and every service in between, Marriott International is evaluating ways that technology can improve its hotel business. In an industry where customer service is paramount, that means a strategy that blends high tech with high touch, says Paul Cahill , senior vice president of brand management for Marriott Hotels.

Cahill oversees the company’s flagship hotel chain and the one where it pilots new technologies before rolling them out to other properties. To date, those technologies include a broad range of mobile services to ease guests’ stay inside the hotel, as well as experimentation with text messaging, social networking and location-based services.

For more: http://wapo.st/X4mEKs

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by | July 18, 2014 · 10:00 am

Hospitality Industry Technology Update: “In Marriott’s Newest Flagship, Tech is all Behind the Scenes and in Your Hand”

“…Research is showing that more hotel guests are starting to demand certain techie features.marriott-marquis-exterior Research company SmartBrief found that 45 percent of hotels guests travel with two mobile devices – 40 percent carry three. And with these devices, guests are demanding more charging options, mobile-based automated services like check-in/check-out, digital signage in the lobby, sophisticated meeting rooms, and customer service via social media…”

As technology continues to dictate our everyday lives, we seemingly anticipate our environment to respond in the same manner. There are numerous products designed to make our homes smarter, and even restaurants are using tablets to do away with traditional wait staff. In the travel and hospitality sector, some hotels are adapting to new tech trends by adding things like automated blinds, TVs embedded in bathroom mirrors, sophisticated radios with iPhone docks, iPads in lounges, or even a robotic luggage handler (it’s real, it’s called the Yobot, and it’s at the Yotel in New York City).

For more: http://bit.ly/1mobXr6

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by | May 21, 2014 · 9:00 am

Hospitality Industry Technology Update: “Marriott Bids for Gen Y Business With AC Hotels”

“…Personalization will be key to success as the next generation will guard their privacy except with a handful of brands,Image and then they will expect the company to know and meet their expectations. ‘Loyalty, big data and digitiization. You combine all the those and the epicenter of that is where you get personalization,’ Jhunjhunwala said. The key operating word is ‘trust’…”

As hotels are learning it’s going to take more than free Wi-Fi, a Facebook account and extra sockets to please the millennial traveler, Marriott is bringing the AC brand to the United States with hopes of locking in the loyalty of the Gen Y business traveler.

It has so far approved plans for 33 hotels in the United States, with the first set to open in New Orleans in September, followed by Kansas City and Miami, said Callette Nielsen, brand vice president for AC Hotels by Marriott.

For more: http://cnb.cx/1lQmlsQ

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Hospitality Industry Update: A Look Inside The Hotel Industry”

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by | April 4, 2014 · 8:08 am