Tag Archives: Mobile Technology

Hospitality Industry Technology Update: “The Apple Watch Will Help You Unlock Hotel Rooms Without a Key. But is That a Good Idea?”

“But moving systems to a smartphone or other mobile device that has built-in computing power that could be used to run algorithms to break that security could ‘open up a big can of worms,’ Apple Watchhe said. Although he assumes Hilton and other companies considering this move have taken ‘great care’ to reduce risk, he still worries that the additional attack surface and communication abilities of mobile devices might make them more difficult to secure.”

At least one app for the Apple Watch will allow the wearer to unlock a hotel room with the wave of a wrist. But using mobile devices to provide keyless entry to hotel rooms isn’t a novel concept — and could come with added security risks.

Hotels have been experimenting with mobile apps to unlock hotel rooms for some time. The Starwood Hotel group, which is reportedly working on an Apple Watch app, had been testing a similar feature for smartphone users at least since earlier this year. And in July, Hilton Hotels announced guests would be able to use digital check-in and room selection at more than 4,000 properties around the world by the end of this year.

For more: http://wapo.st/1lYgLda

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Filed under Crime, Hotel Industry, Risk Management, Technology

Hospitality Industry Management Update: “Hotel Loyalty Programs: No Longer Just About Building up Points, Status”

“Turning casual visitors into active loyalists may be easier said than done, as travelers expect services traditionally considered perks to now be a standard part of the hotel experience.Loyalty Program For example, the study revealed that for frequent traveling millennials, free WiFi ranked with cleanliness and comfort as a top three hotel attribute—not a perk, but as an expected basic.”

Two-thirds (66 percent) of millennial high-frequency travelers rate “unique rewards” as an important factor when choosing a hotel loyalty program, compared with just 43 percent of their older counterparts, according to a new Deloitte study, Winning the Race for Guest Loyalty.

“Our study indicates that customers will wait and see which program will provide them with the greatest rewards before they start to behave loyally, but they will not wait for too long,” said Guy Langford, vice chairman, Deloitte LLP and U.S. Travel, Hospitality and Leisure practice leader. “The race is on for brands to provide swift gratification, particularly for the savvy millennial travelers, who are quick to share their positive experiences or broadcast their discontent over their social networks, and who are acutely aware of the rewards that come to loyal customers. As such, the brand that locks in the customer’s loyalty first and wins that race is the brand that wins that customer, and potentially their loyalty, for life.”

For more: http://bit.ly/1qwWBY5

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Filed under Guest Issues, Hotel Industry, Management And Ownership, Social Media, Technology

Hospitality Industry Social Media Update: “Modern Hospitality: Social Media With A Smile”

Change is not always a good thing, but for the hospitality industry, it has proven to be great! Those companies, who are adapting to social media and developing a strategic plan, are experiencing a return on investment. Facebook, Twitter, YouTube, and Foursquare are among those mentioned as outlets used to: engage customers, handle requests and inquiries, offer direct promotions, and gauge customer experience. Check out the infographic presented by besthospitalitydegrees.com, to learn more about the impact of online reviews and mobile devices within the hospitality industry.

Click For More!

Click For More!

For more: http://bit.ly/1o6Eqn4

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Filed under Guest Issues, Hotel Industry, Management And Ownership, Social Media

Hospitality Industry Technology Update: “The Hotel Booking App That Will Change Everything!”

“Also, unlike most apps, Roomlia has no ties to a user’s credit card information. It passes the credit card data on to the hotel securely,Roomlia which means that the user can handle booking changes directly with his or her hotel of choice, making it much easier on the traveler and the hotel.”

I am an avid hotel-booking-app user. I regularly toggle between Hotel Tonight, Expedia, Travelocity, and Orbitz to hunt for rooms and deals when I travel. Sometimes I use them even when I don’t have travel plans as a way to decide where I want to go. I’m cheap!

I like to search Gogobot to browse by destination. I think Hipmunk offers a stellar user experience. I am not altogether unhappy with the app landscape right now, so I’m not necessarily in the market for a new hotel booking app, but I am always willing to try something new.

For more: http://yhoo.it/1qKUGuJ

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Filed under Hotel Industry, Management And Ownership, Technology

Hospitality Industry Technology Update: “Savioke’s First Robot Begins its Career as a Hotel Bellhop”

“It rolls down the hallway from the lobby, communicates with the elevator wirelessly to know when it can board and then travels the final leg to the guest’s room.robot Botlr calls guests via their room phone to let them know it has arrived. The touchscreen guides the guest through retrieving their item and then asks for a rating out of five stars. If the feedback is good, it does a little dance.”

If you call down to the front desk at the Aloft hotel in Cupertino, Calif., to replace that toothbrush you forgot to bring, a human will not come to your aid. Beginning tonight, a robot named Botlr will take the elevator up to your room and deliver it instead.

Botlr is the first product out of Savioke, a robotics company that received $2 million in seed funding in April to bring helpful robots to the service sector. Just 10 weeks after announcing the funding, Savioke closed a deal with Starwood Hotels to begin testing a robotic bellhop at the Cupertino Aloft. Other hotel locations could follow.

For more: http://bit.ly/1p926fM

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Filed under Hotel Industry, Management And Ownership, Technology

Hospitality Industry Insurance Update: “Business Interruption Coverage More Important Than Ever to Cyber Policies” (Video)

Video

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London-based MGA, CFC Underwriting, has brought a new cyber product to market for large companies that goes beyond the traditional cyber product, says Graeme Newman, director of marketing for the company. In this video with MyNewMarkets.com, Newman discusses how the increased knowledge of cyber risks has led large companies to demand a more complete product that includes business interruption coverage and how CFC’s coverage addresses these exposures.

For more: http://bit.ly/1whB8GL

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Filed under Business Interruption Insurance, Hotel Industry, Insurance, Management And Ownership, Risk Management

Hospitality Industry Technology Update: “Don’t be Alarmed by That Robot Delivering a Toothbrush to Your Hotel Room”

“We think this is such a huge opportunity to deliver better service to our customer.Botlr-in-Hallway-lr  The mundane task of running a razor behind the scenes goes away, you’ll see our associates more because they’ll be more front and center than they’ve ever been,” McGuinness said. “This is by no means replacing the human element of hospitality.”

The situation usually plays out like this. You’re unpacking in a hotel room and realize you forgot something. Rather than trek to whatever store might be near, you call the front desk and ask for a razor, toothpaste or whatever you need. The hotel then sends someone up with the delivery.

Except for the Aloft Hotel in Cupertino, Calif, which will begin using an R2D2-esque robot for such trips. Fittingly, Aloft’s parent company, Starwood Hotels, tests the latest technology at the Silicon Valley hotel. Guests can enter their rooms with a smartphone app and bypass the traditional check-in process at the front desk.

For more: http://wapo.st/1o63HNa

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Filed under Hotel Industry, Management And Ownership, Technology

Hospitality Industry Security Update: “Word to the Wise: Phone Scam Targets Hotel Guests”

“…The callers are very convincing. According to hotel guests targeted by this scam,front desk the caller sounds very professional. However, hotels generally handle any questions about billing at the front desk, not over the phone. And they certainly wouldn’t be calling you in the middle of the night…”

Many travelers are trying to squeeze in last-minute vacations before schools are back in full swing. Unfortunately, scammers know this and may try to trick you into divulging your credit card information by posing as hotel employees. The Better Business Bureau warns travelers to beware of a telephone phishing scam designed to steal credit card numbers.

Hotel guests across the nation are alerting local BBBs of the increased popularity of this scam. Since travel and hotel stays tend to increase during the summer, the scammers ramp up their efforts during this time.

For more: http://bit.ly/1ou7mUV

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Filed under Crime, Guest Issues, Hotel Industry, Risk Management, Technology

Hospitality Industry Management Update: “Amid Backlash, Hotel Rescinds $500 Fines For “Negative” Online Reviews”

“…San Francisco Magazine ran a long-form piece last week on the complex relationship between businesses and Yelp,500 fines for negative reviews with San Francisco chef Jeff Mason summarizing the Yelp game like this: ‘You’re in it whether you want to be or not, and that’s what’s so frustrating.’ Even a minuscule number of negative reviews can have a disproportionately large detrimental effect on a business’s margins…”

Apparently recognizing that restaurants and hotels can live and die by their online ratings, the Union Street Guest House in Hudson, NY included a table-turning clause in their reservation policies: if you book an event at the hotel and a member of your party posts a negative review, the hotel will fine you $500.

For more: http://bit.ly/1kDwLkk

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Filed under Guest Issues, Hotel Industry, Management And Ownership, Social Media, Technology

Hospitality Industry Technology Update: “Voyat Launches With $1.8M In Seed Funding For Social CRM Tool Aimed At Hotels”

“…For example, he would be welcomed to a property he had visited 20 times before and asked by the front desk if this was his first visit.Voyat The hotels had no knowledge of who he was or how often he had visited. Habbel believes this is due in large part to the impact of online booking, which has taken the customer relationship away from the hotel and given it to the third-party booking engines. Voyat is an attempt to return control of the customer experience to hotels…”

Voyat, a social CRM tool aimed at the hotel industry, came out of stealth today and announced $1.8M in seed funding from Metamorphic Ventures, Eniac Ventures, BoxGroup and several angel investors, including Brett Crosby, who was co-founder of Google Analytics.

Metamorpic Ventures is led by David Hirsch, who worked out of Google’s New York office for 8 years.

These Google connections should come as little surprise given one of Voyat’s co-founders, Benjamin Habbel, worked for Google from 2010-2012, serving for a time as Marissa Mayer’s chief of staff.

The product aims to bring the hotel industry into the 21st century by giving them more insight into hotel customer behavior both online and on-site. Habbel says the idea for the company was born out of his own frustration as a frequent traveler.

For more: http://bit.ly/1koFcQs

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Filed under Hotel Industry, Management And Ownership, Social Media, Technology